ArticleParadigm Realty

Why Chembur is emerging as a beacon of luxe living By Mr. Parth K Mehta, CMD – Paradigm Realty

An uncut gem in Mumbai’s real estate crown, Chembur is slowly but surely rising in prominence as a prime destination for homebuyers seeking luxury residences. The suburb, which has been consistently listed among the most sought-after destinations in the city in recent times, offers a unique confluence of rich history, verdant open spaces and excellent connectivity. There are several factors that have contributed to this surge in popularity. Some of these are listed below:

A beautiful paradox

In the past, land development in Chembur has been constrained by the large land holdings of the Bhabha Atomic Research Centre (BARC) and the Bombay Presidency Golf Club. With limited room for horizontal expansion and a height restriction, the suburb has enjoyed a controlled rate of development and, consequently, lower population density as compared to other Mumbai suburbs. Chembur’s rich past also lends it a distinct character, as evinced by its several iconic landmarks, cosmopolitan culture and vibrant arts scene. This makes Chembur especially desirable for those seeking to escape the hustle and bustle of city life, while still being well within city limits.

The nucleus of connectivity

Chembur’s status as a prime location is further complemented by its excellent connectivity – the suburb’s strategic location offers seamless access to major commercial and business hubs in Western, Central and South Mumbai. Connecting Chembur to Mumbai’s most bustling hotspots are the Eastern Express Highway, the Santacruz-Chembur Link Road and the monorail, the suburb will become more accessible than ever before with enhanced metro connectivity. With Bandra Kurla Complex (BKC) emerging as a thriving corporate hub, Chembur’s unparalleled road connectivity to this business centre via the BKC Connector gives the suburb a distinct advantage. Chembur also offers easy conveyance to the airport, empowering Mumbai residents with the most coveted luxury of all – the luxury of time. And yet, Chembur’s streets have stilled retained their lush trees. The residential neighbourhoods are ensconced by beautifully maintained parks and gardens. All of these factors come together to make Chembur a peaceful oasis that’s perfect for a balanced way of life. Chembur’s prime and strategic location has made it a much sought-after residential destination for professionals (and their families) from diverse backgrounds, enriching the locality with a multicultural and truly cosmopolitan social fabric, while further encouraging the development of excellent social and physical infrastructure.

Cultural melting pot

With its potpourri of influences, Chembur has developed a persona that is completely its own. This is most evident in its food culture, which ranges from quintessential vada pav to Sindhi eateries that serve up traditional delicacies such as kadhi and dal pakwaan. As a hat-tip to the tastes of younger generations, the suburb also hosts outlets from buzzing popular restaurant and pub chains. And for those seeking nourishment for the soul, Chembur does not disappoint – the Chembur Fine Arts Society has hosted nationally and internationally acclaimed artistes, while the annual Chembur Festival highlights the cultural fabric of the area. That many popular Bollywood celebrities and internationally acclaimed personalities such as Parag Agrawal, former CEO of Twitter, as well as actresses Vidya Balan and Shilpa Shetty have roots in Chembur only adds to the suburb’s allure.

Although a relatively recent entrant to Mumbai’s luxury residential landscape, Chembur’s popularity has been steadily climbing over the last few years. The thoughtful pace of development that has still maintained the suburb’s unique character and charm, the plethora of entertainment options, the proximity to open green spaces, and excellent social infrastructure including prestigious schools, healthcare facilities, and shopping hotspots make this a much sought-after destination for those seeking an elevated and well-balanced way of life.